MG ZS EV
Compact Electric SUV
Full pipeline demo — CAD to real-time
Full pipeline demo — CAD to real-time
Turntable render — final Unreal Engine 5 build
Retopology → Texturing → Lighting → Real-time
A full pipeline — retopology, texturing, and lighting in Unreal Engine 5 — built to run live in a browser through Pixel Streaming, drop straight into VR, and cut a reveal film like the one behind this headline.
Every model follows the same five-stage build — the reason the ZS EV, Windsor EV, and Hector can all ship through one real-time pipeline instead of three separate ones.
Raw manufacturer CAD/surface data is cleaned and prepped as reference geometry for the real-time build.
CAD surfaces are rebuilt into clean, game-ready topology with proper edge flow for deformation and LODs.
UVs are laid out and PBR materials — paint, chrome, glass, rubber, leather — are hand-built for physical accuracy.
The car is assembled in-engine with a custom studio lighting rig, Lumen GI, and path-traced reflections.
The finished build is streamed live to any browser via Pixel Streaming, and runs unmodified in VR.
Lumen GI, path-traced reflections, and real PBR shading stream straight into a browser tab — no app, no download.
Instant, photoreal colour and trim swaps keep buyers exploring variants online — more time in the configurator, higher lead quality.
The same Unreal build drops into a headset with no separate pipeline — ready for auto-expo booths and flagship showroom demos.
One CAD-accurate, PBR-shaded asset powers the web configurator, VR demo, and marketing renders — for every model MG launches.
The Model M reveal above was lit and shot inside the same Unreal Engine scene — no separate production, no separate studio day, for teaser and launch content.
Once a car is retopologised and shaded, reusing the pipeline for a new colour, trim, or entirely new model is days, not weeks.
